(Source: ADN Kronos)
The ‘philosophy’ behind the Universal Exhibition, which will bring 25 million people to Dubai next year, can be summed up in three key words: opportunity, mobility and sustainability. The initial rounds were staged in Rome, in an ideal hand-over with Milan 2015, with the first Cooperation Forum between Italy and the Emirates held at the UAE Embassy in Rome, geared towards ‘building bridges towards the future’.
Furthermore, Italy looks to Expo 2020 Dubai as an important showcase not only on the regional markets but also on the far broader Asian and African markets. Unsurprisingly, therefore, Italy was the first G7 country to confirm its participation in the Universal Exhibition – the first ever to be organised by an Arab country.
Italy – “as recalled by Ahmad al Mulla, Deputy Head of Mission of the UAE Embassy in Rome – “is the third commercial partner for the Emirates and the country’s presence at Expo 2020 is the first step towards strengthening this partnership on several fronts, from artificial intelligence to the aerospace sector, in a ‘bridge’ with Milan 2015 based on creativity and dialogue”.
The innovation issue was also touched upon by Ahmad al Attar, Deputy Director of the Europe Office for the UAE Ministry of Foreign Affairs, who mentioned possible “synergies to aid the growth of artificial intelligence with an eye to training”. The importance of transferring know-how was also underlined by Paolo Salvato, Senior Vice President of Leonardo, who recalled how the Group “shares a vision with the Emirates” that emerges from the agreements signed, with special emphasis on “development on-site and maintenance, through which we transfer knowledge”.
A concept mentioned also by Paolo Glisenti, General Commissioner for Italy’s participation at Expo 2020 Dubai, who explained that “since the outset we did not envision a ‘traditional’ pavilion but rather an ‘innovation hub’, given Dubai’s central location in the markets of the future, at the heart of a region connecting Europe, Africa, the Middle East and Asia.